Impromptu speaking in business settings can be the most important and influential verbal communication you will ever undertake. This applies in face-to-face and virtual discussions; and internally as well as externally. However, I have seen people botch this too often. It is all-too-easy to fall into the trap of thinking the agenda doesn’t involve you directly, but the talk may swing your way. Not making a worthwhile contribution, even with informal remarks, can cause executive management or clients to doubt your effectiveness, which may obstruct your career progress.
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The best presentations are different. One way you can achieve this is to jolt the reticular activating system (RAS) of your audience members, which is the part of a person’s brain that has the role of attention maker or attention breaker. Read this article to learn how to bring people’s reticular activating system into play so they pay more attention with better results.
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Internal presentations can be the most important and influential presentations you will ever make. The stakes are often higher – these presentations can have a bigger direct impact on financial performance, share price and operational results of an organization and business units. And they will affect your career progress. However, people tend to prepare less for internal presentations than for external ones. Find out in this article how you can make the most of internal presentations.
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One of the weakest areas in presentations is speaker introductions. Good introductions are crucial to effective speeches and presentations because an audience assesses the caliber of the speaker right from the start. This article gives you a great way to successfully introduce a speaker. It’s more important than you think.
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Due to the growing number of employees working in remote or hybrid mode, communication with them can largely depend on technology for contact. If you are a manager or team member required to deliver a virtual presentation, you need to know how best to do it. This article gives you some important guidelines for delivering better virtual presentations to virtual teams.
Read morePublic speaking is a leadership role. You may speak in public yourself or you may write speeches or speech notes for your CEO and senior executives, or you may do all these things. Speeches are a powerful way to directly communicate with and influence target stakeholders. They offer a rare, face-to-face opportunity to influence a roomful of often-important people. If those people aren’t important to you, they’re not worth the effort of delivering a ...
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The purpose of every presentation should be summarized in a call to action. You need to use a CTA to get the attendees to support your case. Therefore, your CTA needs to be compelling. Read in this article how to make a powerful call to action.
Read moreMetaphor: "If we don't change course now, we'll hit the rocks!" Communication has two main components: the rational and the emotional. Managers mostly communicate in rational mode – about hard data and facts. Unfortunately, as we all know, facts can be dry. And facts quoted in speeches can make the listeners fall asleep. Then what can we do to get the message across better? When facts are central to a message, the role for ...
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Maximize the impact of your presentations by promoting your main points to bigger audiences. You can do this in several ways. This article explains how you can reach your stakeholders to communicate key points to them for better results.
Read moreWhen you are preparing a speech, ensure the content of your speech or address has potential to influence opinion. Once you are satisfied about this, don’t hesitate to prod the event organizers into promoting the speech. In fact, if you believe the content of your speaker’s address has substantial merit, you should pressure the organizers to maximize the publicity and social media coverage for the event and your speaker. If they can’t or won’t, ...
Read moreCommunication is at the core of every organization. In fact, members of the recent, mainly European-based, "Communication Constitutes Organization" (CCO)
COVID-19 has driven change in the PR profession – through the shift to WFH and hybrid work. Communicators have earned
Organizational socialization or onboarding is used in both marketing and staffing processes. When done right, it can help you retain
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