In this challenging era, it’s crucial to develop adaptable business strategies, including PR strategy. This article explains the reasons why your PR strategy requires an Agile approach for project management to be as effective as possible.
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Managing project dependencies is vital for successful completion of the work. A dependency in a project is a task, event or situation that depends on the completion of a previous task or upon which a task is dependent. This article explains how to manage project dependencies.
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Pausing to reflect during a project may seem to slow down progress, but research shows it pays. Very few companies give their employees time for reflection, especially when competitive pressures are escalating. Usually the imperative is to work harder. The communication/public relations role is a classic example of a role always under time pressure. However, you will invariably find you are more productive when you pause to reflect for better results.
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Poor communication causes most project management failures, and have you noticed there is hardly any information available in the communication profession on the skills required to successfully manage communication projects? Is there a correlation? And almost nothing on the communication aspects of large commercial projects that can worth billions of dollars.
Read moreThe best approach for the communication of contentious projects is different from the usual PR approach. Stakeholders are the key to the successful communication management of difficult projects. To be successful, contentious projects must utilize a special stakeholder – the third-party advocate. A process for segmenting these stakeholders and mobilizing them – often through a mutually beneficial project – must be in place. This maximizes the chances of contentious projects succeeding. Traditional way of ...
Read moreGood communication is the basis of effective project management. As leadership is about communication, you become a good project manager by communicating well, even without formal power Most key project information is gathered first by the formal or informal project leader. Then you need to summarize, filter and report progress to all project stakeholders, including the project team. By doing this, you have significant influence. If good progress is being achieved, others will be ...
Read moreAll the planning for large and complex communication projects counts for nothing unless competent project management is used to turn intentions into reality. Good concepts and strategy won't deliver results if implementation is weak. Project management tends to be process-driven and unexciting, but it is where results happen, and therefore project information needs to be managed competently as part of that process. So we need to communicate effectively about (1) our own communication plans ...
Read moreWhen things go wrong, or potentially wrong, managers and supervisors tend to be critical and look for scapegoats. They don't think about future solutions for problems. I was involved in this type of situation a couple of times myself when I was Corporate Affairs Manager at Western Power – fortunately as a beneficiary in the following case: When Operations had messed up their operational(!) response to a hurricane, they managed to divert attention by ...
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PR professionals are involved in a wide range of projects that require planning, coordination and implementation with others. This usually means working with inter-departmental or cross-functional team members. One of the most common problems arising in such projects is how to lead or shape the project when you have no formal power or authority over the other team members.
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If you are responsible for arranging work teams or committees, you have probably wondered what is the most productive number of people to place in a team. Despite the humorous old saying that you need a committee of one person for best results (think Albert Einstein!), having others in your team builds creativity and spreads the workload, allowing you to achieve your outcome faster and more effectively. So what’s the ideal size of a work team or committee?
Read moreHybrid work looks like continuing to evolve as the way of the future. The concept of a hybrid workplace is
Many organizations have had quite a shake-up due to the pandemic. As a result, some may have had to go
PR is an exhausting field to work in, creatively speaking. As a communication professional, you’re caught between the dry,
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