PR management

Communicate about the 5 big organizational questions

01 Jun, 2020 Internal communication, PR management, PR planning, strategy, budgeting

Organizations need to ride out tough times. They need to adapt to changed conditions, and they need to communicate to all key stakeholders what the changed priorities are during difficult periods. The global financial crisis was clearly one of those times - and now the world is dealing with a pandemic health crisis. What sort of information is important to communicate during difficult times? It is important to get back to fundamentals and to ...

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Quick tips for managing your boss

01 Jun, 2020 Managing upwards, PR management, Workplace relationships

Making a point of getting noticed by those who count is a career-enhancing move because their views will no doubt positively influence the boss as well. Being recognized as being good at the job is the best way to be noticed. Effective communicators find ways for their strengths, abilities and willingness to make the extra effort to be seen by those who count. You should seek your boss’s opinion. Present proposals so your boss ...

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Six questions to ensure staff are on track with their work priorities

01 Jun, 2020 PR management

Many managers struggle to get their staff to understand and align their work priorities to what is needed. Marshall Goldsmith, a US expert executive coach, recommends you ask six strategic questions to get direct reports on the right track. These questions effectively form the basis for a periodic performance review meeting with staff. Goldsmith proposes quarterly one-on-one meetings with each staff member. Six key questions should be asked each time. These should create a ...

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How to maximize good results from your meetings

01 Jun, 2020 PR management

  In my rush of work recently I failed to follow up a couple of important meetings. Now I’m suffering the consequences because I tried to recall all the key points a month later – and couldn’t. Both meetings were exploratory with experts in two different fields, and both the experts and myself should have written and shared notes to ensure we were on the same wavelength. This frustration reminded me of some key ...

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Ways to prove your worth with senior management

01 Jun, 2020 PR management, Proving PR value

Proving our worth as communicators can be a real challenge, especially during tough economic times, but some astute professionals ensure they can prove the value of their work by using some thought. Meet with senior managers to understand their priorities and concerns Smart professionals meet with senior managers, especially line (divisional) managers to find out what are the major problems on their minds. Then they develop communication activities to directly help solve those problems. ...

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Becoming the boss

01 Jun, 2020 PR management

When we get promotion at work, life becomes more stimulating, challenging and complicated. One of the key aspects of our new role is how to handle the vital relationships with the people who were our peers and team mates. This difficult change can be managed successfully with some thought about the transition. Here are some points to work on: 1. Establish a balance between authority and familiarity Suddenly your relationship with your peers has ...

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A formula for winning more executive approvals of your strategies

01 Jun, 2020 PR management, Proving PR value

One of the crucial tests of a communicator is winning the approval for a high-level recommended strategy, whether it relates to communication or more general management issues. A bullet proof way to present a strategy to top decision makers is to work to the following formula that Jim Lukaszewski, one of the most experienced US PR consultants says is proven in use. The persuasive formula for winning executive approval of your strategies Prepare, and ...

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