Organizations of all sizes have been obliged to go through the ignominious and fraught process of issuing a public apology. Some do it well, some have mixed success and some are terrible. Failure to understand how apologies work can be costly. Taking responsibility should be the approach when an apology is required.
Read moreLofty ethical philosophy is fine, but what can you do to be ethical in your everyday practice of public relations? Ethical systems Firstly, there are three broad approaches to ethical dilemmas: The utilitarian (teleological) approach, which focuses on consequences or what action will be best for the most people. It requires people to consider all alternatives and the consequences of their actions. “The ends justify the means.” Advocacy (deontological) ethics is about rules and ...
Read moreEffective communication is crucial for the success of any business. For the interaction of management and employees, business communication is
Hybrid work looks like continuing to evolve as the way of the future. The concept of a hybrid workplace is
Many organizations have had quite a shake-up due to the pandemic. As a result, some may have had to go
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