5 ways to prime yourself for a PR career

17 Jun, 2021 Careers

Public relations is a wide-ranging and popular career specializing in professional communication, and always in firm demand by employers. If you think that PR is just about influencer meets, product launches, and award nights, you have a lot more to learn about this exciting career path. One example of the vital role of public relations specialists is the way organizations around the world have needed to communicate well to internal and external audiences about ...

Read more

Write point-first online headlines for best results

16 Jun, 2021 PR and the internet, Writing and layout

Headlines are online everywhere – in email subject lines, blog titles, social media posts, meta descriptions and page titles. They powerfully attract a reader’s initial attention and are likely to determine if the reader will continue to read the rest of the content. So what type of online headlines are the most effective? Point-first headlines produce best results. A point-first headline begins with the main point you are trying to make to the reader. The headline frames the rest of the reader experience in reading the piece.

Read more

When small words become big words

19 May, 2021 Writing and layout

When small words become big words. Have you noticed how many words have been replaced by bigger versions of those words, which are unnecessary and even pretentious? I had some fun remembering examples of recent alternative uses, as well as spin-offs, as in the examples below. What are your thoughts about the following examples? Do you have any further suggestions? Send me an email at Small words, big words and spin-offs Alternative vs. ...

Read more

Tips for impromptu speaking in business – in person and online

01 Mar, 2021 Business management, Face-to-face meetings, negotiation, Leadership role, Personal, PR management, Speeches and presentations, Virtual, remote meetings, Working in the office, Workplace relationships

Impromptu speaking in business settings can be the most important and influential verbal communication you will ever undertake. This applies in face-to-face and virtual discussions; and internally as well as externally. However, I have seen people botch this too often. It is all-too-easy to fall into the trap of thinking the agenda doesn’t involve you directly, but the talk may swing your way. Not making a worthwhile contribution, even with informal remarks, can cause executive management or clients to doubt your effectiveness, which may obstruct your career progress.

Read more

Vital to preserve positive relationships when working remotely

11 Feb, 2021 Employee engagement, experience, satisfaction, Employee, manager feedback, Virtual, remote meetings, Workplace relationships

Maintaining friendships at work boosts happiness and productivity. Cultivating these close relationships is even more important now as COVID-19 has led to workplace burnout in every country, and much remote work. The research is extremely clear: We get our sense of purpose and our intrinsic sense of motivation through relationships. Read in this article how it is vital to preserve positive relationships when working remotely.

Read more

How to explain gaps in your employment record

16 Oct, 2020 Careers

Guest post by Haley Lyles [During these uncertain times caused by the COVID-19 pandemic, many people have lost their employment through no fault of their own, which comes on top of usual changes in employment. This post by Haley Lyles explains how to best approach the problem of clarifying gap/s in your employment record to a potential employer. Great advice! Kim] It’s important to be strategic when talking about a gap in your resume ...

Read more

Why is continuing professional development key for success?

17 Jun, 2020 Careers, Personal productivity, Professional development

Employers want communications professionals who continue to develop key skills Recruiters are actively seeking to place internal communications professionals who are developing good business judgment and skills. These are among the top 10 most important skills and competencies employers want in their new comms staff, according to feedback in interviews with 10 global leaders in employee communication (The Next Level Global Report, 2018, page 125.) Likewise, most practitioners (81%) interviewed in a major international ...

Read more

How to fix chronically poor manager communication

01 Jun, 2020 Internal communication, Interpersonal communication, Leadership and managerial communication

Worldwide research has found managers drive about 70% of an individual’s engagement at work, but managers are terrible communicators, which severely damages employee engagement levels. This article outlines how you can fix chronically poor manager communication so your organization’s employee engagement levels improve.

Read more

Your gratitude wins trust and respect from others

01 Jun, 2020 Workplace relationships

Your gratitude wins trust and respect from others. By respecting other individuals, you gain their trust and respect in return. Not only does your attitude lift them, but it also lifts you. Read how your gratitude will provide double benefits.

Read more

Articles, Ideas & Information to boost your career