Why is employee engagement important? Why push for stronger employee engagement? Well, a whole range of benefits are generated from treating employee engagement as a priority, even the most important organizational priority. Some of the most important benefits are listed below, as discussed in an 2018 article by Quantum Workplace. Every benefit is backed up by research referred in the article: Increased employee safety Better employee health Happier employees Greater employee satisfaction Better home ...
Read moreOne important factor to consider in your corporate culture is the range of unwritten or unspoken aspects of the culture – your organization’s ‘unwritten ground rules.’ These are the behaviors and routines followed by many employees which may or may not line up with their employer's business 'values.' Unwritten ground rules (UGRs) explain why many corporate vision, mission and values statements, policies and procedures don’t necessarily produce the desired result. Actions speak louder than ...
Read moreThe latest and largest meta-analysis study by consultants from Gallup Inc., the world's biggest analytics and advisory firm, found highly engaged business units and teams achieved consistent high performance across countries, industries, organizations, and teams. (A meta-analysis is a study of many studies. "This research method provides a more precise estimate of the influence of team engagement on performance outcomes than any one study can capture," Gallup consultants state.) When comparing top-quartile engagement (in ...
Read moreAs communicators we all know how important top leaders are for delivering key strategic messages to employees. However, middle managers are just as important for achieving results through strategic communication with their direct reports. For instance, in my most recent corporate job (which wasn’t specifically PR), the head honcho made various pronouncements, but local managers were never effectively briefed or equipped to carry those messages through to their staff. Thus those messages never properly ...
Read moreMany PR managers find it difficult to understand management issues beyond the level of communication concerns. However, to be fully accepted by top management, you need to think like a manager, understand management issues from management’s perspective, talk like a manager (not use PR jargon) and to figuratively put yourself in the shoes of operational managers in looking at their problems. Above all, you are proactive and assertive, prepared to insist that PR should ...
Read morePositive psychology experts are finding that the frequency of small, positive acts is crucial in business and personal relationships. Psychologist John Gottman, author of several books on relationships, pioneered research on marriage, which suggested there is a ‘magic ratio’ of 5 to 1 in the effectiveness of positive and negative interactions. Prof. Gottman (photo at right) found that marriages are more likely to succeed when the couple’s interactions are near a 5 to 1 ...
Read moreHow PR pros can win with SEO and analytics by Vincent David Is there a point of convergence between public
The dramatic stresses and uncertainties of the COVID-19 pandemic are leading people to become more aware, and more accepting, of
By Jennifer Lisson Strengthening your employer brand will give you a competitive edge and positively impact your company’s talent acquisition
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