Creativity and innovation

4 easy ways to increase innovative thinking in your team

01 Jun, 2020 Communication plans, Creativity and innovation

You can easily stimulate ideas by your team members in four ways - individually and as a group, according to a neuroscience expert. Interviewed for Rotman Management’s Winter 2019 magazine, Michael Platt, Professor of Marketing, Neuroscience and Psychology at Wharton, said that scientists in the past decade have discovered a fundamental neural network in the brain that generates exploratory and creative behavior. Prof Platt said the neuroscience can be used as the basis for ...

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