How to use framing to communicate strong messages
A message frame is a guide. It informs people where to look, but more importantly, helps them interpret what they see. Every message – whether… Read More
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George Orwell’s advice on good writing lives with us today
George Orwell (1903-1950) was an influential British novelist, essayist, journalist, and critic who wrote the famous books, the allegorical Animal Farm and his dystopian novel, Nineteen eight-four, which… Read More
5 PR content marketing strategies for this post-pandemic world
The Covid pandemic and the Ukraine invasion have crashed into many people’s lives around the world. As a result, organizations have had no choice but… Read More
Create great content with the neurodiversity of readers in mind
As a communication professional, you need to create compelling content that people want to read. Great content is essential to reach all your target audiences — including… Read More
5 Tips for managing a hybrid PR team
Managing or supervising a hybrid PR team can be challenging when you want to achieve effective coordination and communication. It is difficult to productively engage… Read More
Developing strong internal stakeholder relationships will benefit your career
Many people hate the idea of playing office/organizational politics. But staying out of such activities may hold back your career because every organization contains workplace… Read More
How pre-employment tests can help you find the best PR job candidates
The public relations field has changed remarkably in the past decade. Hiring practices have also changed as a result – many aspects of traditional hiring… Read More
Great career opportunities in PR for college students
Many students think public relations is only about publicity and parties – glitz and glamor in media relations and event organizing. They tend to be… Read More
Why business communication is important for businesses
Effective communication is crucial for the success of any business. For the interaction of management and employees, business communication is vital. Organizational communication has played… Read More
Good recognition for hybrid employees is essential for workplace success
Hybrid work looks like continuing to evolve as the way of the future. The concept of a hybrid workplace is very appealing, but employees in… Read More
