Senior insurance executive Rob Borden thought he had all the bases covered in his plan to make sweeping changes to his company’s health insurance policies and procedures. New legislation meant it...
Developing an annual communication plan is a complex task. You need to gather information from a range of sources about organizational activities that need a communication program to make them...
Around the world, employers are finding it harder to attract good staff. One way to keep your organization ‘top of mind’ with potential job candidates is to develop an effective employer brand....
As communication professionals we are usually obliged to depend on our own creativity. We are not a service industry like advertising in which account executives receive a client brief they relay...
How many times have you based your budgets and planning on last year’s figures and cost assumptions? You may have conducted budgeting yourself or participated with others in your organization or...
The evidence is in plain sight. Good internal communication (IC) creates high levels of employee engagement, which in turn lifts organizational performance outcomes. Key IC drivers of employee...
A bad decision in planning and implementation of strategies is something we all dread. But how do we recognize when we have made a bad decision and what do we do when we realize it? So, how do we...
When things go wrong, or potentially wrong, managers and supervisors tend to be critical and look for scapegoats. They don't think about future solutions for problems. I was involved in this type...
No products in the cart