5 ways PR agencies manage large amounts of information
It’s quite hard to get our heads around the sheer amount of data businesses handle today! If you don’t have an effective method in place for managing this information, you can find yourself...
It’s quite hard to get our heads around the sheer amount of data businesses handle today! If you don’t have an effective method in place for managing this information, you can find yourself...
Resource allocation sounds like a quite unsexy topic. Yet it is one of the most important and most political elements of planning and execution at the organizational, business unit and project...
The COVID pandemic has opened up unexpected business opportunities for small PR firms. On the one hand, large organizations have laid off some of their PR staff to reduce overheads; on the other...
Sound legal advice is essential for building a successful business. Whether you’re an established firm or you’re just starting your small-business journey, you need to be able to get good advice...
"Show me the money!", as Tom Cruise kept saying in the movie Jerry Maguire. In my view, the preparation of invoices and billing of clients is probably the most important task of a PR consultant....
If you are starting a PR firm, or if you are reviewing the core role of your corporate communication function, you can clarify several vital anchor points as a guide to your forward planning. You...
One of the big issues for PR consultants is to determine how worthwhile it is to spend time and effort on a potential new client. Will they waste your time or will you win the business? A useful...
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