Fake news! Many press releases over-excitedly announce information that has no real news value - it is in effect fake news. No wonder journalists delete… Read More
Your boss is the most important person in your job. You can influence this relationship to be productive, effective and satisfying to both and you… Read More
You have probably heard this type of statement: “Effective personal communication is 55% body language, 38% tone of voice and only 7% content of the… Read More
This article by prolific New Zealand Web business writer, Sean D’Souza, is very useful as a guide for feature writing: You might like cake a… Read More
Creative people like to explore alternatives to printing plain old black text on white paper. But does colored body text pass the ultimate test –… Read More
A wildly misused word is “disaster.” (“Crisis” is another similarly misused word, but that’s the subject of other discussions.) “Disaster” is used in the public… Read More
Making a good impression on others immediately is crucial in business because research shows that others size you up within seconds of meeting you –… Read More
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