Change communication Archives

Communicate to change behavior ahead of organizational values and culture

The ultimate objective of most communication activities is to change behavior. To achieve an employee behavior change, many communicators work on the principle that they… Read More

Change communication

How a company used internal communication to drive its survival strategy

The global financial recession affected corporations in every country. Global corporations have been hit by the economic downturn everywhere. To survive and pave the way… Read More

Change communication

Good communication is key to successful mergers and acquisitions

Good communication is essential to successful mergers and acquisitions. The communication role needs to begin during the preliminary stages to set the scene. Too often… Read More

Change communication

Ensure your change communication strategy first aligns with the external business environment

It is crucial for you to start each of your major change communication programs by showing how the changes are caused directly by pressures in… Read More

Annual communication plans

‘Snowball sampling’ helps you find and mobilize your unofficial opinion leaders

Senior insurance executive Rob Borden thought he had all the bases covered in his plan to make sweeping changes to his company’s health insurance policies… Read More

Change communication

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