by kimharrison@cuttingedgepr.com | Jun 30, 2021 | Marketing communication
PR and marketing strategies are intended to attract consumers to your product or service through messaging. The messaging should be helpful and informative to your target audience so you can convert consumers into leads. Experience has shown there are smart reasons to...
by kimharrison@cuttingedgepr.com | Jun 24, 2021 | PR planning, strategy, budgeting, Project management
The world has entered a challenging era, including the business landscape. To keep your organization afloat and competitive, it’s crucial to develop adaptable strategies, one of which is through directing serious attention to PR strategy. This article explains why you...
by kimharrison@cuttingedgepr.com | Jun 17, 2021 | Careers
Public relations is a wide-ranging and popular career specializing in professional communication, and always in firm demand by employers. If you think that PR is just about influencer meets, product launches, and award nights, you have a lot more to learn about this...
by kimharrison@cuttingedgepr.com | Jun 16, 2021 | PR and the internet, Writing and layout
Headlines are online everywhere – in email subject lines, blog titles, social media posts, meta descriptions and page titles. They powerfully attract a reader’s initial attention and are likely to determine if the reader will continue to read the rest of the content....
by kimharrison@cuttingedgepr.com | Jun 16, 2021 | Project management
Agile project management has been developed as a more flexible and efficient way to manage a project by breaking it up into several phases. It involves constant collaboration between team members and project stakeholders, with continuous improvement the aim at every...