Most of us don’t feel comfortable setting out to network. Even many PR pros, who are assumed to be extraverted and have competent social skills, admit to feeling awkward in networking events or employee events when they are new. Whether or not you enjoy networking, the fact is it is an essential skill. I’ve heard many ...Read Article
Good media coverage is still a key objective for most communicators. One way to maximize the odds of better coverage is to make it easier for reporters to find the information they want in your website. Most reporters these days use the web as their most important search tool. Web usability guru Jakob Nielsen conducted a series ...Read Article
Have you noticed there is hardly any information available in the communication profession on the skills required to successfully manage projects? The academic literature hardly contains anything, and PR courses neglect this important aspect of our profession. Yet we are required to manage projects of varying complexity, often simultaneously and usually under time pressure. What’s more, most ...Read Article
Professional travel writer and copywriter Jennifer Stevens advocates following 7 steps to improve the quality of your text. Expert copywriter John Forde is a fan of hers. 1. The Necessity Hatchet Is each of your paragraphs really necessary? Cut those that aren't. Now read what's left. Is each of your sentences necessary? Can you get your idea ...Read Article
By Leandro Herrero CEO of The Chalfont Project. Building Remarkable Organisations and Social Movements powered by Viral Change ™.
By Nicole Garrison A few years ago, virtual team meetings were common only for IT firms and startups. But COVID-19
[Framing of concepts is vital to successful leadership communication. Frames provide people with a quick and easy way to process