Bad timing is the single biggest reason journalists reject media pitches. A total of 25% of journalists participating in the Muck Rack 2021 State of Journalism survey said bad timing by PR and comms pros consistently reduced the number of email pitches the journalists open, as shown in the table below. A total of 2,482 journalists were ...
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Your organization’s employer brand is a major reason why new employees join rather than going to another employer. Astute employers attend to their employer brand because it attracts the best applicants for their job openings. Employer branding is how an organization improves its corporate identity, corporate image, and reputation, particularly among target employees. It helps the organization ...
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Effective teams are the key to the success of every organization. The right teams of professionals give organizations a higher chance of improved efficiency. However, just as you would not underestimate the power of a good team, you should not underestimate the damage that can be caused by an unsuitable team member, especially when COVID-19 has created ...
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Coronavirus-era lockdowns have forced us all to re-evaluate where we work and how we maintain a healthy work-life balance. As unlikely as widespread remote work might have seemed two years ago, this option now defines the work experience of PR professionals the world over. But as lockdown procedures ebb while the vaccine rollout progresses, PR and other ...
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Team culture matters much more than you might think. Positive work culture and good communication help a team do much more than just implement their projects; these concepts help team members to excel in their tasks and rise to new heights. Culture is "how we do things around here," according to Gallup consultants. It is what makes ...
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Impromptu speaking in business settings can be the most important and influential verbal communication you will ever undertake. This applies in face-to-face and virtual discussions; and internally as well as externally. However, I have seen people botch this too often. They either don't prepare sufficiently for the meeting (especially internally), or they may not speak up. It ...
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The Covid-19 pandemic has hit like the biggest earthquake the workplace landscape has ever experienced. Unlike any industrial or digital revolution we’ve known, this pandemic has fundamentally changed the way most businesses work, and it has forced this change almost overnight. Now stress is no longer the exception, but the norm. The increased freedom and flexibility are ...
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The effects of the catastrophic COVID-19 pandemic will last for years around the world. Communication professionals and organizational management need to understand the global and local impact of the virus. You can update and increase your understanding of all important aspects of a virus response so you know the best ways to communicate. By reading the article ...
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Maintaining friendships at work boosts happiness and productivity. Cultivating these close relationships is even more important now as lockdowns and isolation have caused workplace burnout across America and around the world to reach an all-time high. [The World Health Organisation defines burnout as “chronic workplace stress that has not been successfully managed," and which has three dimensions: ...
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Putting on a brave face. Many people are reluctant to reveal they need mental health counseling, so they pretend they are OK. But if they are struggling with their mental health, pretending their problem doesn't exist won't help them attain peace of mind. People can be against seeing a counselor such as a psychiatrist for various reasons, ...
Read ArticleBad timing is the single biggest reason journalists reject media pitches. A total of 25% of journalists participating in the
Your organization’s employer brand is a major reason why new employees join rather than going to another employer. Astute employers
Effective teams are the key to the success of every organization. The right teams of professionals give organizations a higher
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