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A great resource for learning more about key areas of public relations practice, which will help your career path. You can read about the following topics:
PR plans
PR and the internet
PR ethics
Employee communication
Change communication
Employee recognition
Crisis communication
PR management
Media relations
Event management
Corporate reputation
Core PR skills
Marketing communication
Communication measurement
Speeches and presentation
Investor relations
Visual communication

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About Us

Kim Harrison

The Cutting Edge PR website is Kim Harrison's concept.

Kim Harrison established his own firm, Century Consulting, nine years ago and has pioneered new ground in various aspects of public relations.

He is one of Australia's leading communication counsellors, author of a 627-page textbook, Strategic Public Relations, and is a sought-after conference speaker.

Mr Harrison has held senior corporate and government public affairs management and consulting around Australia. He is also a qualified business coach.

He has held corporate public affairs positions for a total of 12 years with international paper manufacturer Amcor Limited, construction company John Holland Engineering and Construction, and power utilities, the Snowy Mountains Hydro-electric Authority and Western Power Corporation.

As Corporate Affairs Manager for Western Power, a national benchmarking survey showed his 'practice management' was comparable to the communication management of some of the best organisations in Australia.

For seven years he was an account manager with Royce Communications, the largest corporate public relations consultancy in Melbourne with clients in the financial, manufacturing, services and information technology sectors.

Kim holds a Bachelor of Arts degree in English and Economics from the University of Western Australia. He is a member of the Australian Institute of Management.

He has been a member of the Public Relations Institute of Australia since 1980. In 2007 Kim was elected President of PRIA Western Australia after six years as Vice President during which he was responsible for the Institute's professional development program in WA. In 2007 he was also elected a Fellow of the PRIA, a high honour awarded to members who have achieved distinction in the profession for at least ten years.

He lectured part-time in public relations for six years at Curtin University in Perth.

Due to his background and experience, Mr Harrison is a sought-after speaker at workshops on strategic PR planning, corporate reputation, issues management, communication measurement and the new media.